![]() Crayon’s 2020 competitive intelligence report says that 98% of businesses rated competitor websites as the top source of their data. ![]() Tracking competitors' websites for data is invaluable. Semrush emphasizes the role websites play in conversions and growth, and says Visualping is the top competitive intelligence tool for monitoring the ways competitors try to meet their conversion goals through their websites. HubSpot, a leading developer and marketer of software products for inbound marketing and sales, says Visualping is an “easy and free way” to monitor competitors' website changes, such as their pricing, product, news feeds, blogs posts and team and career pages. Nearly 10% of Visualping’s business accounts use Visualping for competitive intelligence. List of the Top Competitive Intelligence Tools We’ve carefully selected 9 tools that are both easy-to-use and freemium, while yielding extensive data to help you cultivate tactical business decisions. You analyze this data for competitive intelligence, comparing rivals' strategies to your own to identify key business opportunities. Tools collect this information for you – everything from competitors' traffic overviews to what people are saying about them. That’s where competitive monitoring tools come in. It’s nearly impossible to manually track and record this information. Today, the impact of competitors' online whereabouts to your business is indeniable – updates to website prices, product offers, shifting marketing messages and fluctuations to website traffic and SERP positioning. ![]() But that wouldn’t be a wise business decision. It can be tempting to pretend your competitors don’t exist. ![]() Check out our list of the top competitive intelligence tools to hone your analysis of the market landscape, while saving you money (and headaches) in the process.Īh, competitive intelligence. But that doesn’t mean competitive intelligence tools have to be a headache. The digital age sees competitor data shifting at dizzying rates. ![]()
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